The Bhutan Broadcasting Service was established in 1973 as a radio service, broadcasting in short wave nationally, and on the FM band in Thimphu. The service started television broadcasts in 1999, making Bhutan the last country in the world to introduce television. As part of the King’s modernization program, cable television was introduced shortly after. By 2002, however, the crime rate had increased appreciably, and the introduction of cable television is alleged to be responsible for the spurt in crime.
The Bhutan Broadcasting Service (BBS) has been expanded and will be available Bhutan and will also be available in the region. The signal can be received in almost 40 other countries from Turkey to Indonesia. The Bhutan Broadcasting Service has now assumed the role of a true national broadcaster said by the minister of information and communications. In 2008 the adoption of the constitution by Lyonpo Leki Dorji meant that the BBS would now be taking on a more pivotal in educating the public. When they took the role to educate the public this meant they had to improve the quality of news and programs because it became imperative. Sudhir Vyas, ambassador of Bhutan, thinks India is privileged to be associated with the development of media in Bhutan. The launch was a true testimony and the support the government had for the media. This symbolized the role that the government played in the development of Bhutan. The Bhutan Broadcasting Service has also to been said to be the cheapest and easiest way to educate people.