Watch La7 Live TV from Italy
News TV Channel / La7 is an Italian private television channel owned by Cairo Communication. Until 2013 it was owned by Telecom Italia Media and operated by Telecom Italia. The head office is located in Rome. Signal overspill means that parts of Albania, Croatia, Switzerland, Malta, Monaco, Montenegro, San Marino, the Vatican City and Slovenia also receive La7 broadcasts. In 2001, Lorenzo Pellicioli and Roberto Colaninno of Telecom Italia announced they had acquired Telemontecarlo, to create a strong competitor against the six other national channels in Italy. Against the initial premises, like the hiring of popular TV hosts, anchors and journalists, La7 ratings and shares were much lower than its major competitors. However, in 2010–2011, the channel began doubling its rates, also thanks to current News director Enrico Mentana and his news program TG La7. On March 4, 2013, it was announced the acquisition by Urbano Cairo’s Cairo Editore. The sale was effective from April 30, 2013.